Since we first joined Twitter, we’ve essentially maintained one twitter account, @Gunaxin. We push out our latest article links automatically via that account, and then I would interact with people on occasion, and share the random Twitpic or two. We currently have about 2,900 followers, but we’ve never been as prolific as many others are on Twitter.
About a year ago I began adding some additional accounts to the mix, but never really promoted them all that heavily. For a time our Sports Editor was manning the @GunaxinSports account, but currently that position is open. About 2 weeks ago, I spent some time making sure that we had an account for each of our subsites. Each of these accounts has content automatically sent to them via their corresponding site, and their corresponding category on our Links site, Gunaxin Links :
The hope is that eventually we’ll have an Associate Editor manning each one of those accounts (thus making them more useful and personal), however that is not currently the case. The idea though is that you can follow the account that interests you, and get content related to the interest. So for example, on @GunaxinHumor, we automatically tweet links to any content that we publish on our page in the Humor Category (http://humor.gunaxin.com), however we also tweet links from other sites, that have gone popular under that category on Gunaxin Links (http://links.gunaxin.com/category/humor). If you are going to follow the individual category accounts, I would suggest that you NOT follow @GunaxinLinks, as it would be providing duplicate tweets.
In addition, I have tried to be more active recently on my personal Twitter account, @PVanderVossen. Here I will be sharing links from this blog, along with my own personal tweets and interactions with people in the industry. The hope is to move some of my more personal tweets to that account, and off of the main @Gunaxin account. In addition, you may have noticed over the past few months, that links to the Author’s twitter account are now provided at the tops of all of our content. So feel free to follow your favorite writers as well.
So there you go, if you ever wanted more Gunaxin in your Twitter feed (doubtful eh?), we’ve satisfied that need.